Entrepreneurship

Course Name: 

Entrepreneurship (SM350M)

Programme: 

B.Tech Minor in Management

Semester: 

Sixth

Category: 

Program Core (Pc)

Credits (L-T-P): 

(3-0-0) 3

Content: 

Nature and importance of entrepreneurship, entrepreneurial decision-making process, role of entrepreneurship in economic development, National knowledge commission report, entrepreneurship- characteristics, motivation, role models and support systems, entrepreneurial entry into international business, MSME’s in India, intrapreneurship, entrepreneurial process - identifying and evaluating opportunities, developing a business plan, assessment of resources, project appraisal and feasibility plan, creating and starting venture- legal requirements, marketing strategies, financial plans and human resources management, managing growth, concept of family business, conceptual models of family business, challenges facing entrepreneurs-individuals,family, groups, society, provisions for nursing sick units.

References: 

1. Robert D. Hisrich and Michael P. Peters, Entrepreneurship, Mc Graw – Hill, 2006
2. Donald Roratko & Richard Hodgetts ,Entrepreneurship – A contemporary approach , PHI, 2007
3. David Holt, New venture Creation - , Prentice hall India, 5TH ED, 2008

Department: 

Humanities, Social Sciences and Management
 

Contact us

Prof. Ritanjali Majhi
Head, School of Humanities, Social Sciences and Management,
National Institute of Technology Karnataka
Post: Srinivasanagar, Surathkal, Mangalore - 575025
Karnataka, India.
Hot line: +91-0824-2474000 (Extn. 4047)

Email: hodsom@nitk.edu.in 
          

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